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Online Self Learning Courses are designed for self-directed training, allowing participants to begin at their convenience with structured training and review exercises to reinforce learning. You'll learn through videos, PPTs and complete assignments, projects and other activities designed to enhance learning outcomes, all at times that are most convenient to you.
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Learning Objectives - In this module you will understand the scope of analytics applications at a retail bank and the underlying processes involved. You will also learn about the various activities around analytics. Develop a sound foundation of analytics frameworks. Learn about best practices in analytics and also understand latest trends around analytics.
Topics - Analytics objectives, Analytics data stack, Analytics lifecycle, Analytics process cycles, Analytics algorithms stack, Data visualization, Context awareness, Analytics best practices, CRISP-DM methodology.
Learning Objectives - In this module you will understand different stages of the customer lifecycle, Marketing challenges across different stages of the customer lifecycle, Best practices in managing these challenges, How to use analytics to address these challenges and Undertake a case study of a Taiwanese bank.
Topics - Retail banking objectives, Customer lifecycle, Analytics applications across the customer lifecycle, Levers, Analytics objectives and trade-offs, Segment marketing, Partner agencies, ROI models
Learning Objectives - In this module you will understand the various types of data needed at a retail bank, Infrastructure required to manage data and learn about challenges and best practices in managing data.
Topics - Challenges of big data, Different types of data, Data life cycle Logical data models, Data cleansing, Unstructured data processing, Single view of the customer, Single row per customer, Platform components required to process data, Requisite processes.
Learning Objectives - In this module you will understand the various types of channels and their implications on data-driven marketing. Learn about customer touch-points and how they can be leveraged. Appreciate best practices around analytics and channel management.
Topics - Channel purposes, Types of channels, Channel throughput, Channel infrastructure, Campaign execution challenges, Omni-channel perspective, Use of social media channels.
Learning Objectives - In this module you will understand how to run data-driven acquisition programs, Best practices around analytics in the acquisition space, understand the differences between prospecting and onboarding and also learn about best practices around digital onboarding. Carry out a case study of an Indonesian bank.
Topics - Prospecting, Onboarding, Analytics capabilities for prospect analytics, Response models, Activation strategies, Digital activation best and worst practices.
Learning Objectives - In this module you will understand how to run data driven usage management programs, Explore best practices around analytics in the usage management space. Learn about challenges while implementing offers. Perform a case study of a Thai bank and Chinese bank.
Topics - Analytics capabilities required, Sample usage increase programs, Offer glut, Offer fulfillment and tracking.
Learning Objectives - In this module you will understand the customer journey and define customer experience. Learn about the benefits of having a good customer experience, How to run data-driven customer experience management programs, best practices around analytics in the customer experience management space and also understand best practices of customer experience in digital banking.
Topics - Customer journey and analytics, Customer experience processes, Customer trust principles, Analytics capabilities required for customer experience, Analytics capabilities required for customer satisfaction, Analytics for the end customer, Personal financial management, Technology shifts, Design thinking, Testing options, Digital customer experience sensors and actuators.
Learning Objectives - In this module you will understand how to run data driven upsell and cross sell programs. Learn about best practices of analytics in the upsell and cross sell space, tactics to increase customer penetration, approaches to Bancassurance perform a case study of an Indian bank and Chinese bank.
Topics - Upselling and cross selling processes, Tactics to increase customer penetration, "Incoming call is your best bet", Next best offer analytics, Case study: Card upgrade program, Case study: Cross selling credit cards to savings accounts, Case study: Cross Selling mutual funds to savings account customers, Cross sell between corporate and individual accounts, Bancassurance approaches.
Learning Objectives - Understand how to run data-driven retention and loyalty management programs, Approaches to building retention strategies, trends in social media marketing. Learn about best practices of analytics in the retention and loyalty management space. Undertake a case study of an Indian bank
Topics - Retention and loyalty processes, Factors affecting, Customer loyalty, Analytics capability for loyalty analytics, Attrition types and retention strategies, Case Study: Attrition model, Advocacy analytics, Social Media Marketing.
Learning Objectives - Understand practical challenges in implementing data driven programs. Learn about basic principles driving IT infrastructure of digital banking and also you will learn how to manage these challenges.
Topics - McKinsey core beliefs on big data, Data privacy, IT principles for digital banking, Architecture blocks for digital banking, "Know your business", Data preparation groundwork, "Analytics is more art than science", Common improvement areas at banks.
The courses are top rate. The best part is live instruction, with playback. You get all the presentations and labs. Great instructions. But my favorite feature is viewing a previous class. They provide a set of videos from a previous session, so you can watch the course before you participate. This way you can get the most out of the course. Also, they are always there to answer questions, and prompt when you open an issue if you are having any trouble. Added bonus ~ you get lifetime access to the course you took!!! I have taken so many courses and then not really gotten to work with a technology until I forgot most of what was taught. Edureka lets you go back later, when your boss says I want this ASAP!" ~ This is the killer education app... I've take two courses and I'm taking two more. Love these guys."
A total Hands Down!!! Teaching 5/5, Tech Support 5/5, Quality of education 5/5. This is by far 1 stop solution for your studies. I took Python course and was amazed by the teaching. Amazing teachers and course material. 24x7 support for even small queries now that's what I call a pure dedication. I love the whole edureka team. You just got a permanent customer Edureka. Thank you for all the small and big things you did for me. A special thanks to sales team for going out of the way to help me understand the course module and providing me with wonderful offers ;) Cheers:)
I found the big data course from Edureka to be comprehensive, and practical. Course instructor was very knowledgeable, and handled the class very well in terms of making it interactive, keeping it interesting, and responding to all questions from students. The support staff was excellent as well, engineers assisted me remotely when I encountered an issue with HDFS even after the course was over. Overall, highly recommend Edureka for big data training and more.
Experience with Edureka is world class. I took 2 courses Informatica PowerCenter 9.x and Tableau Certification Training. I feel both the courses had extremely knowledgeable instructors, professional course delivery, recorded classes, great customer support and the access to needed tools at the comfort of your time and place (home). I have not seen such a value for money for anywhere in the world. I will keep taking many many courses with Edureka! Thank you for your help I am able to increase my billing rate and subject level expertise."
edureka! is efficiently able to provide effective e-learning for Big Data. All the required material for learning is kept online in the Learning Management System (LMS) along with the recordings of class so that we can refer back any part of the class. Also, edureka! 24x7 support is very helping and prompt in its service. Thanks edureka! for providing great and effective way of learning.
Edureka Data science course provided me a very good mixture of theoretical and practical training. The training course helped me in all areas that I was previously unclear about, especially concepts like Machine learning and Mahout. The training was very informative and practical. LMS pre recorded sessions and assignmemts were very good as there is a lot of information in them that will help me in my job. The trainer was able to explain difficult to understand subjects in simple terms. Edureka is my teaching GURU now...Thanks EDUREKA and all the best.
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