What is Digital Marketing

+3 votes
I am interested in this newly thriving field, what exactly is Digital marketting?
Sep 20, 2018 in Career Counselling by Anmol
• 1,780 points

recategorized Oct 24, 2018 by Vardhan 2,165 views
Social media marketing refers to techniques that target social networks and applications to expansion brand awareness or promote specific products and Social media marketing is a form of Internet marketing that utilizes social networking websites as a marketing tool.

11 answers to this question.

0 votes

Digital marketing is all about marketing through digital channels.

There are various channels available for digital marketing such as Paid search ads, social media marketing, SEO optimization based search engine marketing, mobile marketing via SMS, MMS and in-app notifications, and automatic marketing being the back bone for this all as you need to know to monitor and change your digital marketing campaigns in real time.

Hope this helps!

To know more about it, it's recommended to join Digital Marketing Course today.


answered Sep 20, 2018 by Abhi
• 3,720 points
+1 vote

Digital Marketing is the marketing way of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

Digital Marketing includes:

  • SEO
  • News Channel
  • Social Media
  • Paid Marketing (FB, Twitter, Linkedin)
  • Press Release
  • Email Marketing
  • BIG Data
  • Marketing Automation
  • Artificial Intelligence
  • Content Marketing
  • Pay Per Click
  • Affiliate Marketing
  • and many more.

answered Oct 24, 2018 by Digital
• 160 points
@Digital How does artificial Intelligence is included in digital marketing?
0 votes
I'm sure you would have noticed amazon or nykaa advertisement on your instagram feed. Have you ever got curious and gone to those e-commerce websites and purchased something or even if not purchased just done online window shopping? I'm sure you would have because I have and I know a lot of other people who have. This is literally the best place to market. This world where everybody is addicted to social media where the first thing we do when we wake up is check our facebook and instagram. Marketing on a platform which is used by wide range of potential customers would a good idea and that is called digital marketing. Digital marketing is basically marketing anything online and its been emerging as everything these days have become online. Ofcourse social media is only one of the place where digital marketing is a blast, there are a lot of other places where its being used and will be used.
answered Oct 24, 2018 by Hannah
• 18,570 points

edited Oct 24, 2018 by Hannah
0 votes

Let me tell you in short. When there is a business, the product has to be marketed by the company to make people aware of that product. Using electronic devices or internet as a medium for marketing is called Digital Marketing.

answered Oct 25, 2018 by Rohit
0 votes
Digital marketing is digitized banner we see on our road....this is basically a change in the marketing strategy for the emerging generation as the the point of interest and focus is mainly on smartphone, digital marketing takes advantage of your time spent in social media, YouTube etc ...this is a very efficient way to promote a product as there is fixed number of people who come and go in this social media sites and by that they can also have a record of the people viewing it and can optimally adjust accordingly.....gone we're the days we used flex to advertise...this will drastically reduce the consumption of non biodegradable waste and give rise to a brilliant new innovative generation of marketing.
answered Oct 25, 2018 by anonymous
0 votes
Marketing your product to make it reach the public through Digital means is called Digital Marketing. Digital Marketing is very important these days due to increased use in Digital Devices.
answered Feb 18, 2019 by Hamam
0 votes

Digital marketing is the marketing of the product through digital channels such as search engines, websites,social media,email and mobile apps.while this terms covers a wide range of marketing activities.modules under digital marketing

  • Content Marketing
  • Search Engine Optimization
  • Search Engine Marketing
  • Social Media Marketing
  • Social Media Advertising
  • Email Marketing
  • Marketing Automation
  • Analytics
  • Integrated Digital Marketing
answered Apr 3, 2019 by navdeep
• 330 points
+1 vote
In the simplest terms, achieving a strong online presence is what Digital Marketing is all about! Digital marketing is a wide umbrella that encompasses all the marketing efforts that make use of electronic devices or the internet. This form of marketing allows businesses to make use of channels such as email, social media, search engines and the websites to connect with inform and woo their prospective customers and a digital marketing companies helps to do that!
answered Oct 23, 2019 by Michael
0 votes

Digital marketing is the marketing of products or services using digital technologies on the Internet, through mobile phone Apps, display advertising, and any other digital mediums. Digital marketing Classes are systems based on the Internet that can create, accelerate, and transmit product value from producer to a consumer terminal, through digital networks. As digital platforms became increasingly incorporated into marketing plans and everyday life and as people increasingly use digital devices instead of visiting physical shops,

answered Jan 29, 2020 by Akashraj
• 260 points
1 flag
0 votes
Promoting your product/services via online-based digital technologies like Mobile phones, desktops, etc.
answered Dec 15, 2020 by rentall
• 270 points
0 votes

Digital marketing helps business or product promote on several online platforms. It has advantage over traditional marketing as in traditional marketing you need to spend a lot of budgets to promote your brand and still you can’t target huge population at a time. In digital marketing, with low budget you can promote your brand or product to massive number of customers at a time and also you can measure your success on daily basis. In traditional marketing it exists print ads, phone communication, but in digital marketing everything is just online using social media, email, search engine, videos etc. At this stage digital marketing courses in pune is vital for your business because a greater number of populations are used to social media and search engines so it’s easy to target specific audience at a time. 

There are several types of digital marketing that are –

Search Engine Optimization (SEO), Content marketing, Social Media Marketing, Pay Per Click, Affiliate Marketing, Email Marketing, Online PR, Inbound Marketing.

As every company, every brand has to promote their product or services so in this digital era, promoting online helps to target large number audience even if you have low budget. Starting your career in digital marketing is very beneficial as you don’t need any kind specific degree to join the course, at any time at any age you can start your career in digital marketing.

There is various reason as to why you can choose career in digital marketing is digital marketers has huge demand, there is great growth prospects, you can start your own business, get better paid, there are lots of variety, you can work with a specific company, you can also work as freelancer and it is a technical and creative field. 

There is lot of scope in digital marketing — 1) Enhance creativity 2) Discover the professional in you 3) Start your own digital marketing agency 4) Easy to reach large audience so that increase in revenue in minimum time.5) scope as trainer or coach 6) massive job opportunities.

answered Feb 2, 2022 by Nehal
• 180 points

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